The St. Louis Blues and Enterprise announced a longtime naming-rights agreement that will see "Scottrade Center" renamed "Enterprise Center" on Monday.
The agreement is for 15 years with an additional five-year option and goes into effect on July 1.
Scottrade Center is now @Enterprise Center. https://t.co/6IbHTw8sYE #EnterpriseCenter pic.twitter.com/1fqstLRZ9n
— St. Louis Blues (@StLouisBlues) May 21, 2018
"The Blues call this building St. Louis’ town hall, where people come to watch everything from hockey to concerts to NCAA basketball," said president of the Enterprise Holdings Foundation Jo Ann Taylor Kindle. "Going forward, the name of this town hall will be Enterprise Center."
The partnership comes while the soon-to-be Enterprise Center is currently undergoing renovations that will include more dining and beverage options and create new gather spaces within the arena.
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