The best way to build your fan base is by attracting youth, and the Vegas Golden Knights are doing just that.
The Golden Knights will offer free street hockey clinics for kids in Las Vegas from ages 5-to-15 on May 20, 21, and June 3, according to Steve Carp of the Las Vegas Review-Journal.
Each child who participates will receive a free hockey stick. Not a bad deal.
What once was an untapped market, the Golden Knights will have to compete for fandom with the NFL's Las Vegas Raiders upon their arrival in 2019 or 2020.
The Golden Knights will certainly do whatever they can in their brief time as the city's only major professional sports franchise to build a foundation of die-hard fans. What better way to begin this than providing children the chance to take up road hockey?
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